Nielsen

The Nielsen Company employs advanced data collection methodologies and measurement science to help businesses turn new and traditional sources of data into customer intelligence to better manage their brands, launch and grow product portfolios, optimize their media mix and establish meaningful customer relationships.

http://en-us.nielsen.com/

Source Category:

• Consulting Firm

Articles:

• State of the Media: Consumer Usage Report
  January 9, 2012 20:33
• Thrill of the Chase: Best-Liked Ads of Q3 2011 Depict Pursuit of Love
  November 10, 2011 14:43
• Social Media and TV – Who’s Talking, When and What About?
  October 11, 2011 16:27
• 23 Million Watch Royal Wedding in U.S.
  May 2, 2011 18:31
• U.S. Smartphone Market: Who’s the Most Wanted?
  April 26, 2011 15:16
• Digital and Very Social: America Women and Technology Adoption
  April 18, 2011 23:32
• The New Digital American Family
  April 14, 2011 02:36
• Football TV Ratings Soar: the NFL’s Playbook for Success
  January 30, 2011 18:43
• Paying for OTC Medications – New Rules, Big Impact
  January 28, 2011 18:55
• State of the Media: Year in Sports 2010
  January 25, 2011 14:15
• Nielsen Global Consumer Confidence Survey Q4 2010
  January 25, 2011 13:39
• Lists & Rankings -- The U.K’s 10 Most-liked TV Ads of 2010
  December 22, 2010 08:09
• Canadian Consumer Confidence Stalled in Q3
  November 26, 2010 12:05
• In the Busiest Month for Political TV Ads, Cleveland Rocks
  November 5, 2010 17:36
• Why is Saving a Top Priority for Chinese Consumers
  November 2, 2010 16:15
• Increase in Cash-Strapped Consumers Dims Hopes for Economic Recovery
  October 28, 2010 12:53
• Japan’s Online Industry Finally Breaks Out
  October 2, 2010 13:39
• Snapshot of U.S. Television Usage: What We Watch… and How
  September 25, 2010 11:54
• Asia Pacific Retail: A Decade of Massive Change, With More to Come
  September 22, 2010 11:28
• A Snapshot of Hispanic Media Usage in the U.S.
  September 15, 2010 13:18