Tuesday, 21st September 2010

U.S. Meat Demand: The Influence of Animal Welfare Media Coverage

U.S. Meat Demand: The Influence of Animal Welfare Media Coverage (PDF)
Source: Kansas State University, Department of Agricultural Economics

U.S. consumers are expressing increasing interest in the production practices used in modern food production. An issue rapidly increasing in importance to consumers is the treatment of farm animals raised for meat, milk, and eggs destined for human consumption. Recently U.S. residents in several states have signaled concern for animal well-being through ballot initiatives that prohibit the use of particular practices (i.e., gestation crates/stalls in swine production). However, a critical question remains: what, if any, influences do animal-welfare concerns have on aggregate consumer demand for meat? This publication summarizes findings and implications from a broader study that sought to address this issue.

Category:

• Consumer issues (DocuTicker)
• Food and agriculture (DocuTicker)
• Media and entertainment (DocuTicker)
• Veterinary Medicine/Animal Welfare (DocuTicker)

Source:

• Kansas State University, Department of Agricultural Economics

Views: 2082

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